Organize Your Article Marketing

Article marketing is a great way to share your expertise, educate your readers and bring in some search engine love. The problem with article marketing is that it takes time. If you’re already over-booked, the last thing you want to do is add another task to your schedule, which means you’re either going to chose not to market your business with articles or you’re going to outsource the task.

If you chose to outsource your article marketing then you want to be sure to have all of your information gathered so you can forward it to your marketing assistant. (Don’t worry if your article marketing information is not organized, you can ask your VA to allocate some of the time purchased to organize your information.)

Gathered information may include:

* articles written that aren’t submitted
* articles that have been submitted
* current article directories that you use
* preferred article directories that you want to submit
* username and passwords associated with your article directory accounts
* your bio in plain text and html
* your choice of email and password for new directory accounts

When you first begin to outsource your article marketing, you may want to meet with your virtual marketing assistant via phone (or Skype). Doing this will allow you both to ask and answer questions in real time, without having to play email tag.
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Stephanie Fish, Buckeye V.A.
Helping Busy Entrepreneurs with Their Marketing Efforts